About me
My design journey started while running my e-commerce business and learning about different types of digital marketing. I realised how vital the synergy between graphics and effective communication is. Seeing the impact of thoughtful design on user engagement and brand perception, I became passionate about using these insights to create visually compelling solutions. This led me to take a Graphic Design course, and I graduated with the Level 3 UAL Diploma in Creative Practice – Graphic Design from Westminster Adult Education Service.
As I was particularly interested in UX design, I participated in a 7-week UX Skills Bootcamp at The School of UX, which helped me delve deeper into user-centric design. Empowered with this knowledge, I am excited to apply my expertise in creating designs that captivate visually and prioritise the end user’s needs and experiences.
My design process
As a designer, I strive to create visually compelling digital experiences that are not only aesthetically pleasing, but also intuitive and user-friendly. To achieve this, I carefully navigate the UX/UI design process, starting from conducting thorough research to understand the user’s needs and goals, to developing high-fidelity designs that accurately reflect the brand’s vision and values.
Skills/ Knowledge
User Experience Design
User Interface Design
Wireframing
Analytics
A/B Testing
User Journey Mapping
User Research
Prototyping
Style Guide
Design System
Designing For Mobile
Responsive Design
Figma
Usability Testing
Accessibility
Skills/ Knowledge
Social Media Marketing
SEO
Email Marketing
Website Design
Content Marketing
Digital Marketing
Marketing Analytics